Kenshoo
C3 automatically integrates with Kenshoo.
All that's needed is a simple change in the URL structure (made directly by your Kenshoo team) and an automatic report.
Please follow the integration below based upon how Kenshoo is set-up within your Search campaign.
In this article
Keyword Level Implementation
1) URL Append
Ask your Kenshoo Account Manager to append your destination URLs to include the Kenshoo Keyword ID as follows:
c3apiks=[ENTER KENSHOO_KEYWORD_ID AND REMOVE BRACKETS]
2) Automatic Report
Set up a daily report to come to C3 Metrics with the following columns:
Profile ID | Keyword ID | Engine | Campaign | Ad Group | Keyword | MatchType | Cost | Date
Send the report to: help@c3metrics.com
Subject: Kenshoo Daily Report for [My Campaign Name]
Ad or Creative Level Implementation
1) URL Append for Google
Ask your Kenshoo Account Manager to append your destination URLs by updating the URL Builder to dynamically include both the Publisher Creative ID and Keyword for Google as follows:
c3api=XXXX,{creative},{keyword}
Where XXXX represents the last 4-digits in your Google AdWords ID
2) URL Append for Bing
c3api=bing,{AdId},{OrderItemId}
2) Spend Reporting
Please provide read-only access to C3 Metrics to both your AdWords and Bing account. Contact your C3 Metrics Account Manager to provide the proper email address.