What are the default TV Dayparts used for reporting?

Daypart determination utilized by C3 Metrics is as follows:

12:00 am - 02:00 am Late Fringe
02:00 am - 06:00 am Overnight
06:00 am - 09:00 am Early Morning
09:00 am - 04:00 pm Daytime
04:00 pm - 08:00 pm Early Fringe
08:00 pm - 11:59 pm Prime

Still need help? Contact Us Contact Us